Monday, 19 July 2010

Positive Posters Submission



This is my submission for the 2010 Positive posters brief.

The brief is as follows;
which you can find here

"I haven’t failed; I’ve had 10,000 ideas that didn’t work 
– Benjamin Franklin

We think Mr. Franklin had a nice way of looking at things. So the 2010 competition theme is ‘A Glass Half Full’.
 For those who don’t know, this saying refers to optimism. Some people see situations with optimism (Franklin – glass half full), and some see situations with pessimism (glass half empty).

We would like you to design a positive poster in response to this theme. Judges will be looking for original concepts, lateral thinking and inspired designs. The poster will be up in Melbourne streets, so keep in mind it should also standout against the city landscape"

I'm a fairly pessimistic person so I wanted to produce something that might make me take a second and re-think my situation (or problem/whatever that may be) therefore turning a 'new leaf'.
I took the negative saying 'the grass is always greener' and turned it into a positive meaning.
If you're having a shitty day and your feeling burnt out, take a second to think then turn over a new leaf to enjoy a more positive side of life. (deep, right?)

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